Harnessing AI for Creative Event Design: A Step-by-Step Guide to Using AI Image Generators for Set Design

Welcome to the future of event design, where Artificial Intelligence (AI) isn’t just a buzzword—it’s a tool reshaping how we conceptualize and create spaces. Whether you’re a seasoned event planner or just starting out, AI image generators like Midjourney, Photoshop’s image generator, and others are revolutionizing the way we gather inspiration and refine our visual ideas. Let’s break down step by step how us folks at IDY use AI Image Generators for Set Design.

/imagine a conference space, similar to Google IO or a Apple launch, in a warehouse space with a large widescreen LED wall, Exposed brick and large monstera plants. Their are empty seats, no audience. a slightly raised shiny black stage and 2 floor mounted speakers. Canon R3, 50mm F2.8 --ar 16:9 - Midjourney Prompt

Step 1 Crafting the Perfect Prompt

The magic begins with a well-crafted prompt. Think of it as a recipe; the quality of your ingredients directly influences the outcome. When setting up your AI tool, be specific about your needs:

• Colours: What palette are you aiming for?

• Space Size: How large is the event area?

• Set Design: What style and elements do you envision for the set?

• Lighting: What type of lighting effects are you considering?

• Audience Orientation: How is the audience arranged?

• References: Are there any specific images or designs that inspire you?

• Extras: This could be things like aspect ratio or camera settings

By answering these questions in your prompt, you guide the AI to generate images that are tailored to your project’s unique needs.

Step 2: Analysing and Workshopping the Results

 Once your AI churns out the initial images, the real fun begins. This step is all about iteration. Review the generated images with your team or client:

• Likes: Identify which elements meet the vision.

• Dislikes: Note what doesn’t work or needs adjustment. It’s rare to nail it on the first try, so use this feedback to refine your prompts and generate new images. This iterative process is key to honing in on the perfect design.

Upscaled AI Image

Step 3: From AI Concept to 3D Model

With a refined image that captures your vision, it’s time to bring this concept into the three-dimensional world. Use the chosen AI-generated image as a reference to create a detailed 3D model. This model serves as a bridge between the digital inspiration and the physical setup, allowing for adjustments in scale, texture, and layout that fit the actual event space.

Final 3D render

Step 4: Realizing the Vision with Your Production Team

 The final step is where your virtual design becomes reality. Share your detailed 3D model with the live production company. This collaboration is crucial as they will have the expertise and equipment to transform your 3D model into a live set. Discuss materials, costs, and logistics to ensure that the final setup is faithful to your envisioned design.

AI image generators are more than just tools; they are partners in creativity that offer a new realm of possibilities for event design. By effectively leveraging these technologies, you can streamline the creative process, enhance client presentations, and ensure that your events are not only imaginative but meticulously planned and executed. Embrace the future of design with AI, and watch your wildest visions come to life.

Ready to explore how AI can transform your next event? Contact IDY today, and let’s create something extraordinary together!